A ‘BEE MAD @ THE GOP’ Campaign Update

October 26, 2012 in From the Director, Homepage by latoya

Since its launch 92 days ago, our BEE MAD @ THE GOP campaign has run up the score. Two numbers tell part of the story. They’re available at www.Facebook.com/ucubed: UCubed has 129,000 “fans” and they have 34.3 million “friends of fans.”

But there are also numbers that only a Facebook page administrators can see:

“Daily People Talking About This” totals 1.5 million or, on average, 17,487 per day. According to Facebook, that’s the number of people sharing stories from the UCubed page … every single day!

“Daily Page Stories” adds up to 2.6 million or, on average, 29,020 per day. That’s the number of stories being created about the UCubed page each day.

“Daily Total Reach”  — the number of people who have seen any content associated with the UCubed page – now totals 72.4 million. So, on an average day, our “Daily Total Reach” is 813,000!

We’ve also been keeping track of the number of times a BEE MAD @ THE GOP video is downloaded.

And we’re over 2.4 million since the campaign started 13 weeks ago. You can view those micro-videos at http://www.facebook.com/ucubed/app_390323694364892 below the “Monster Trucks” micro-video – our closing argument to get jobless Americans out to vote.

Why am I bragging about these Facebook numbers?

Our UCubed fans – jobless Americans mostly — are fully engaged in this election. They’re adding their personal endorsement of BEE MAD @ THE GOP by liking and sharing our posts, photos and micro-videos. Consequently, their friends get a zany reminder of why it is important to go vote and which party has made life miserable for so many worker bees. And everyone has a chuckle at the GOP’s expense.

We wanted to reach 10 million “friends of fans” during the last three weeks of this election. It now looks like we might hit the 17 million mark by November 6th. But keep your fingers crossed that we do. It’s the only nationwide messaging aimed at jobless Americans and their friends … except for all those ads run by the Mitt Romney campaign and Crossroads.

In Unity – Strength,

Rick Sloan
Executive Director, Union of Unemployed

 

 

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